Arvind Festive


Arvind Festive

Adding a vivaciousness of style to Indian festivities

Arvind, one of the leading menswear textile manufacturer in the country wanted to capitalize on the festive season. The job was to attract more footfalls and peak sales along with the long term goal of upping the style credentials & fashion imagery of the brand.

How does a challenger brand take on the deep pockets of the market leader, especially in the festive season which sees huge media spends by them.

  • Expertise
  • Brand Communication
  • Fashion Shoot Concept
  • Creative Direction
  • Garment Design Direction
  • Film
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